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Posts Tagged ‘color psychology

… and also RELIABILITY (the perfect thing for a cellular shade then!).

Brown is —surprise!—our Color of the Month for September. And look at these great-named colors:

  • Coffee Bean [dark brown, double cell, black out]
  • Pinecone [dark brown, single cell, black out]
  • Reed
  • Operetta [caramel brown, double cell, light filtering]
  • Vienna Wood [wood-toned brown, double cell, light filtering]
  • Tambourine [grey-brown, single cell, light filtering]

Ahhh, and the color of this gorgeous horse – who certainly symbolizes strength, beauty, nature, and (in the good-olde-buggie-days) reliability.

At, readers sent in their reactions to the color BROWN. Marti hit the nail on the head by feeling that the color “oozes security. It symbolizes HOME, contentment and peace and quietness.”

Other discussions bring up the “organic” association and the “most things natural” connotation of the color BROWN.

Brown can also provide a sense of “being down-to-earth”.

So, whether you’re in the market for some lovely shades for your New York Brownstone or your UPS Office or as a special gift for that “Brown-Eyed Girl” – you know where to look, all month long.

Dream Home Decorating has a few hints for Brown-lovers, even including what hues of other colors you find in Brown. They, likewise, bring up the idea of TEXTURE – bringing into the mix thoughts of woollens, woods, terracotta, straw, wicker, stone, ceramics.

From the Floors Up, a flooring & interiors blog, discusses all aspects of flooring – including wood, inlay, indoor/outdoor, trends, and “green” flooring.

Our Colors of the Month this July are PEACH and PINK (get an extra 10% off!); so let’s take a look at what “color psychology” has to say about these shades! (ooh, no pun intended…)

Let’s evaluate PINK first:

Pink is said to be calming (maybe that accounts for the color of Pepto Bismol?), and of course is the color of Love & Romance! mentions the following attributes given to Pink (and I don’t mean the Singer!):

  • Femininity – they cite pink hair bows, pink finger nail polish, and pink bedrooms as the epitome of “girlishness”.
  • Peace – Flower Power, man…
  • Love – if nothing else, pink Conversation Hearts!
  • Happiness – flushed faces, anyone?
  • Passivity – drunk tanks and sport-opponent locker rooms (short-term calming effect); o-kay

Empower Yourself with Color Psychology has some interesting thoughts on Pink, including color variations (like salmon or hot pink).

This website combines “color psychology” with home decoration: Your home IS the Blank Canvas, according to There are tips here for accent colors, coordinating colors, as well as “making a statement”!

Check out ALL the CWS cellular shade colors here.


As the new month of May progresses, I take this opportunity to mention our May “COLOR OF THE MONTH”BLUE!

Am I the only one out there who remembers Petula Clark?? Her music certainly lives on, for last year’s British TV show Lost in Austen featured a redo of Clark’s hit “DOWNTOWN”. (The YouTube version CUTS this song — so don’t go looking for it…)

Dying to remember the tune? Here’s a snippet via

As Pet sings: Take the blue from the sky up above… Just color my world.

So, searching for a bit of blue “color psychology”, I came across this design website Choosing Paint Colors Made Easy. I love their assessment of a person who likes the color blue:

If blue is your favorite color you are basically a calm, peaceful and contented person. You are likely to be sensitive to others with an inclination to speak and act somewhat cautiously. You may find it difficult to let go of emotions but enjoy life and make a trustworthy friend.”


Another website claims BLUE to stand for “heaven, divinity, divine love. It is the symbol of wisdom and the color of hope and generosity.” BLUE is among the “cool colors”. “These colors are known to slow down our perceptions of time. They appear slick and professional in presentations,” the site says, “but may turn people off because of their coolness. These colors recede into the distance…. These colors are associated with sadness, depression, and melancholia.”

That surely is NOT the case with Pet Clark’s Song!

So, if you Color Your World BLUE this month, you’ll save 10 percent!

If you’ve been looking over our website, or subscribe to our newsletter, you will have seen that March’s Color of the Month is (ta-da!) GREEN.

As Kermit famously sings: It’s not easy being Green!

Yet our “green” will save you many Greenbacks during the month of March: Any shades built with green-colored fabric will be an EXTRA 10% off — and that’s on top of our current 15% off sale.

I have found some interesting reader reactions: one response was that green made her feel ‘rejuvenated’; another felt ‘exuberant and vivacious’ and a third: ‘Fresh and Refreshing’. Wow – –

Precisionintermedia zeros in on green being the color of “growth, nature, and money.” (Ah, money! my personal favorite….) It’s a “calming color” that’s also “very pleasing to the senses.” Green is “associated with envy, good luck (the luck of the Irish?), generosity, and fertility. It is the traditional color of peace, harmony”.

SensationalColor recognizes that “Green occupies more space in the spectrum visible to the human eye than most colors, and is second only to blue as a favorite color.” I like the fact that they bring up interior design: “Green is the pervasive color in the natural world, making it an ideal backdrop in interior design because we are so used to seeing it everywhere.”

“Green is the color of the Heart Chakra, also known as Anahata. … The Heart Chakra bridges the gap between the physical and spiritual worlds.”

Now here’s a useful tidbit: George Washington’s favorite color was Green! (Now, how the they know??)

And a “who knew?” tidbit: “Green is the color used for night-vision goggles because the human eye is most sensitive to and able to discern the most shades of that color.”

When pure white light passes through a prism, it separates into all the visible colors. Color Psychology looks at identifying the Psychological Effects of Color. So let’s take a look at our February color of the Month: YELLOW.

Under therapy studies, YELLOW is thought to stimulate the nerves and purify the body. YELLOW is a “warm” color, which evokes emotions of warmth, of comfort. Another word associated with the color is “cheerful”.


YELLOW, of course, is the color of the SUN! The brain actually releases serotonin (the brain’s “feel good” chemical), according to studies, when a person views YELLOW. This speeds the metabolism, and bring out creatives thoughts (think: YELLOW Legal Pads!). The color invokes laughter, happiness, good times.

YELLOW is the most visible color, the first color the human eye notices. That’s a reason behind its “traffic-related” appearances: Yield Signs and Traffic Lights.

YELLOW in its deepest tones can bring out the passions. So in decorating, use yellow sparingly, for that flash of brilliance. And what better place than on your windows!  Golden Shades this month at CellularWindowShades equals more “gold” in your pocket:

Your Source for Insulating Cellular Shades

CWS offers custom-made cellular shades in both double and single cell light-filtering or blackout fabrics.

CLICK to Visit Our Online Store!

CellularWindowShades are

FREE Color Samples


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